Your company’s social media policy

I was recently tasked with creating a social media policy for PRSA-NCC, so I took special note of this article published by Valerie Simon on Examiner.com  Public Relations Examiner: Creating an effective social media policy

A social media policy can help mitigate the risk of your company being sued, if your employees are familiar with and adhere to its guidelines.  A social media policy may govern employee participation on blogs, Twitter, Facebook, and other social media applications.  It can address such issues as corporate identity, confidentiality, disclosure, and terminology.

In this article, she cites examples from companies like Wachovia and Wall Street Journal, and provided this link to copies of social media policies from various companies.  It’s worth checking out.

For assistance with crafting a customized, actionaable social media policy for your company or nonprofit organization, please contact your friends at Fletcher Prince.

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About Mary Fletcher Jones

Mary Fletcher Jones is a public relations and marketing consultant, and owns Fletcher Prince (www.FletcherPrince.com). Follow Mary on Twitter @FletcherPrince.

Posted on May 30, 2009, in Social Media Tips and tagged , . Bookmark the permalink. Leave a comment.

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