Media Relations Ettiquette

Ms. Manners won’t tell you…but your friends at Fletcher Prince won’t let you make a faux pas!  Unless you love exasperated sighs, these no-no’s are to memorize.

  • Don’t send out dozens of press releases to several reporters and editors at each publication.
  • Don’t expect the press release to be printed verbatim. A press release is not an advertisement.
  • Don’t send attachments, such as photographs, to reporters via e-mail. Let them know that photographs are available, however.
  • Don’t ask for a copy of the story if it comes out.
  • Don’t ask a reporter if he/she received your e-mail message or press release.
  • Don’t say anything off the record. Assume anything you divulge will be published for all to see.
  • Don’t call when reporters are on deadline (if the paper is publishing on Thursday, don’t call on Tuesday).
  • Don’t send gifts of any kind to journalists.
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About Mary Fletcher Jones

Mary Fletcher Jones is a mom, teacher, and blogger. She is also the creator of "Living Well With Autism," an online resource for caregivers of children, teens, and adults with autism and related special needs.

Posted on July 31, 2009, in Public Relations Tips. Bookmark the permalink. Leave a comment.

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