One Pound Fish

YouTube.  Don’t try to understand it.

I don’t ever want to hear “How can I make my video go viral?” because there are NO rules.  Every time somebody thinks they have found the magic formula, me included, someone comes along and breaks all the rules.  People are going to like what they’re going to like.  There is a market for almost everything.

So, three weeks ago, this guy was selling fish.  He sang to try and attract customers.  Someone thought his song was catchy.  Two weeks ago he put up this video.  Now he has millions of views (and that’s just on his channel) and CNN featured him today.  CNN, people.

This fish he’s selling (1 British pound) would be about $1.62 U.S.  No clue what he’s making from the advertising revenue on this video!



About Mary Fletcher Jones

Mary Fletcher Jones is a public relations and marketing consultant, and owns Fletcher Prince ( Follow Mary on Twitter @FletcherPrince.

Posted on December 22, 2012, in YouTube Video Tips and tagged , , , . Bookmark the permalink. Leave a comment.


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