More social media stats, reported by blogger Jill Kurtz. Love Nielsen reports. So helpful! As is Jill’s summary…

Kurtz Digital Strategy

According to Nielsen’s new U.S. Consumer Usage Report 2012, the number of social media users continues to increase across all platforms as consumers use social networking as a vehicle to navigate the media universe.

The personal computer is still at the center of the social networking experience, but consumers are increasingly looking to other devices to connect on social media.

  • 46% of social media users say they use their smartphone to access social media
  • 16% connect to social media using a tablet

While Facebook and Twitter continue to be among the most popular social networks, Pinterest  had the largest year-over-year increase in both unique audience and time spent of any social network across PC, mobile web, and apps.

Whether through a computer or mobile phone, consumers continue to spend increasing amounts of time on the Internet. Time spent on PCs and smartphones was up 21% from July 2011 to July…

View original post 92 more words


About Mary Fletcher Jones

Mary Fletcher Jones is a mom, teacher, and blogger. She is also the creator of "Living Well With Autism," an online resource for caregivers of children, teens, and adults with autism and related special needs.

Posted on February 6, 2013, in Fletcher Prince News. Bookmark the permalink. Leave a comment.


Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: