Get ready for 2014: events for your editorial calendar

New-Happy-New-Year-2014-WallpapersHappy New Year!

If you use social networks, such as Facebook or Twitter, for your business, nonprofit or agency, you may want to review these upcoming dates in 2014 to create engagement and marketing messages for your brand’s profiles.

You may even be inspired by these dates and themes to create blog, photo, or video content, or even a marketing campaign, depending on your audience and your needs.  Have fun with it!  For example, on National Cookie Day last year, we created a cookie version of the Fletcher Prince logo and posted the image online.

Tuning into what matters to your customers or constituents throughout the year is an important way to position your brand as accessible, personable, and caring.

Some tips: remember to honor dates of remembrance with sensitivity on Twitter and Facebook — we are still seeing embarrassing social media gaffes in 2013 — and suspend auto-updates (for example, if you are scheduling updates on Hoot Suite) during times of crisis or tragedy. Also be sure you are not posting identical updates on Twitter and Facebook. Those are very different platforms that require different approaches.

There are many tools on this blog to help you develop an editorial calendar of content for 2014.  Hopefully, some of these 2014 dates will be relevant for your company or organization.  Need a hand?  If you would like me to help you with your social media marketing efforts and planning for the new year, contact me.  I’d be happy to assist.

January
Jan 1 – Happy New Year
Jan 5 – Downton Abbey resumes on PBS
Jan 6 – Epiphany AKA 12th Day of Christmas
Jan 7 – CES (Consumer Electronics Show) opens, Las Vegas
Jan 9 – Day first iPhone was introduced
Jan 11 – Inauguration of Virginia Governor Terry McAuliffe (Richmond)
Jan 12 – Golden Globe Film Awards
Jan 12 – No Pants Subway Ride
Jan 13 – Restaurant Week in DC
Jan 15 – 13th Birthday of Wikipedia (2001)
Jan 16 – Oscar nominations announced
Jan 16 – Sundance Film Festival begins
Jan 16 – Cardinal Bank/George Mason University Annual Economic Conference
Jan 17 – Restaurant Week in Alexandria
Jan 17 – Michelle Obama’s birthday
Jan 19 – Birthday of Edgar Allen Poe (1809)
Jan 20 – Martin Luther King, Jr. Day
Jan 20 – Fashion Week begins, Paris
Jan 22 – Washington Auto Show begins
Jan 23 – WWPR Annual Meeting
Jan 26 – Grammy Awards
Jan 28 – State of the Net Conference (DC)
Jan 31 – Chinese New Year

February
Feb 2 – Groundhog Day
Feb 2 – Super Bowl Sunday
Feb 4 – World Cancer Day
Feb 5 – Facebook’s 10th Birthday (2004)
Feb 5 – Digital Learning Day
Feb 6 – New York Fashion Week
Feb 7 – National Wear Red Day (women’s heart disease)
Feb 7 – American Cool exhibition begins, National Portrait Gallery
Feb 7 – Winter Olympics Opening Cermony, Sochi, Russia
Feb 7 – Debt ceiling deadline
Feb 10 – Westminster Dog Show begins
Feb 11 – French President Hollande visits U.S.
Feb 11 – White House State Dinner honoring President Hollande
Feb 14 – Valentine’s Day
Feb 14 – YouTube’s 9th Birthday (2005)
Feb 16 – American Intl. Toy Fair
Feb 17 – Presidents’ Day
Feb 17 – Social Media Week DC begins
Feb 17 – Random Acts of Kindness Day
Feb 18 – Free admission to Mount Vernon today (GW Birthday)
Feb 23 – DC Fashion Week Show
Feb 23 – Daytona 500 (auto race)
Feb 25 – Geneva summit for human rights and democracy
Feb 27 – Fortune announces World’s Most Admired Companies
Feb 27 – Scandal resumes on ABC
Feb 28 – Carnival beings in Rio de Janeiro

March
Mar 1 – St. Patrick’s Day Parade, Alexandria
Mar 2 – Oscar Awards
Mar 2 – Read Across America Day
Mar 4 – Mardi Gras
Mar 5 – Ash Wednesday
Mar 6 – Birthday of Michelangelo (1475)
Mar 7 – South by Southwest Festival begins
Mar 8 – International Women’s Day
Mar 9 – Daylight Saving Time starts
Mar 11 – Special House seat election, Florida
Mar 16 – Mary’s Birthday (that’s me!) 🙂
Mar 16 – Freedom of Information Day
Mar 17 – St. Patrick’s Day
Mar 17 – Holi
Mar 17 – TED conference on Technology, Entertainment and Design (BC)
Mar 20 – First Day of Spring
Mar 20 – National Cherry Blossom Festival begins
Mar 21 – Twitter’s 8th Birthday (2006)
Mar 25 – Maryland Day
Mar 29 – Kite Festival (DC)
Mar 31 – Opening Day, Washington Nationals
Mar 31 – Hindu New Year

April
Apr 1 – April Fool’s Day
Apr 2 – World Autism Awareness Day (wear blue today)
Apr 6 – Volunteer Week begins
Apr 7 – U.N. World Health Day
Apr 10 – Smithsonian Craft Show begins
Apr 12 – National Cherry Blossom Festival Parade
Apr 13 – Palm Sunday
Apr 13 – National Library Week
Apr 15 – Tax Day
Apr 15 – Passover
Apr 15 – Birthday of Leonardo da Vinci (1452)
Apr 15 – Lunar eclipse
Apr 16 – 50th anniversary of the first album released by the Rolling Stones (1964)
Apr 18 – Good Friday
Apr 20 – Easter
Apr 20 – Virginia Historic Garden Week
Apr 21 – White House Easter Egg Roll
Apr 21 – Boston Marathon
Apr 21 – Queen Elizabeth’s Birthday
Apr 22 – Earth Day
Apr 23 – Administrative Professionals Day
Apr 24 – Take Our Daughters and Sons to Work Day
Apr 25 – Shenandoah Apple Blossom Festival
Apr 26 – USA Science & Engineering Festival (DC)
Apr 26 – The 450th birthday of William Shakespeare
Apr 29 – International Dance Day
Apr 29 – Solar Eclipse today
Apr 29 – Tony Awards nominations
Apr 30 – Children’s Day

May
May 1 – May Day
May 2 – National Cathedral Flower Mart
May 3 – Baltimore Kinetic Sculpture Race
May 3 – Virginia Gold Cup
May 3 – Kentucky Derby
May 3 – White House Correspondents’ Association annual dinner
May 4 – International Firefighters Day
May 4 – National Music Week begins
May 5 – Cinco de Mayo
May 5 – Teacher Appreciation week begins
May 6 – Buddha Day
May 6 – LinkedIn’s 11th Birthday (2003)
May 8 – World Red Cross Day
May 10 – National Train Day
May 11 – Mother’s Day
May 14 – Cannes Film Festival opens
May 17 – Preakness Stakes (Horse Race) Baltimore
May 18 – International Museum Day
May 25 – French Open begins
May 25 – Indianapolis 500
May 26 – Memorial Day
May 27 – WordPress’s Birthday (2003)

June
Jun 2 – Fortune 500 America’s largest corporations announced
Jun 6 – 70th anniversary of D-Day
Jun 6 – Celebrate Fairfax Festival
Jun 12 – US Open (golf) begins
Jun 12 – World Cup (soccer) begins, Brazil
Jun 14 – Flag Day
Jun 15 – Father’s Day
Jun 20 – Last Day of School (Fairfax County)
Jun 21 – First Day of Summer
Jun 23 – Wimbledon begins
Jun 25 – Smithsonian Folk Life Festival
Jun 29 – Ramadan

July
Jul 1 – Monty Python reunion debuts, London
Jul 2 – Palio di Siena (1st race), Italy
Jul 4 – Independence Day
Jul 5 – Tour de France begins
Jul 6 – International Kissing Day
Jul 7 – Running of the Bulls, Pamplona, Spain
Jul 7 – Fortune 500 ranking world’s largest corporations
Jul 12 – “Super” full moon
Jul 14 – Bastille Day
Jul 21 – National Ice Cream Day
Jul 22 – First birthday of Prince George (UK)
Jul 24 – Comic-Con opens
Jul 28 – 100th anniversary of World War I
Jul 29 – Eid al-Fitr
Jul 30 – 89th Annual Pony Swim & Auction (Chincoteauge, VA)

August
Aug 1 – Congress recesses until Sep 8
Aug 3 – Friendship Day
Aug 4 – President Obama’s Birthday
Aug 6 – Arlington County Fair
Aug 10 – Day Smithsonian Institution opened
Aug 10 – “Super” full moon
Aug 16 – Palio di Siena (2nd race), Italy
Aug 25 – US Open (tennis) begins
Aug 25 – National Park Service Birthday (free admission)
Aug 30 – National Hard Crab Derby (Crisfield, MD)

September
Sep 1 – Labor Day
Sep 2 – Back to School (Fairfax County)
Sep 4 – New York Fashion Week
Sep 7 – Grandparents Day
Sep 8 – Mid-Autumn Festival (Moon Festival)
Sep 9 – “Super” full moon
Sep 11 – Patriot Day
Sep 14 – 200th anniversary of the Star Spangled Banner
Sep 16 – UN General Assembly
Sep 17 – Constitution Day
Sep 18 – Scotland’s Independence Referendum
Sep 19 – Talk Like a Pirate Day
Sep 21 – International Day of Peace
Sep 23 – First Day of Fall
Sep 23 – Yom Kippur
Sep 23 – UN Climate Change Summit
Sep 24 – Rosh Hashanah
Sep 27 – Museum Day (many fee museums will have free admission)
Sep 29 – Advertising Week begins
Sep 30 – Federal fiscal year ends

October
Oct 4 – Yom Kippur
Oct 4 – Eid al-Adha
Oct 5 – Fire Prevention Week begins
Oct 10 – World Bank/IMF Annual Meetings, DC
Oct 10 – David Hyson’s Birthday – my Fletcher Prince buddy 🙂
Oct 13 – Columbus Day
Oct 16 – Boss’s Day
Oct 19 – Chemistry Week begins
Oct 22 – World Series starts
Oct 23 – Diwali
Oct 23 – 13th anniversary of the iPod (2001)
Oct 26 – Marine Corps Marathon
Oct 31 – Halloween

November
Nov 1 – All Soul’s Day
Nov 1 – Day of the Dead
Nov 2 – Daylight Savings Time ends
Nov 4 – Election Day, congressional elections
Nov 11 – Veterans Day
Nov 20 – Great American Smokeout
Nov 27 – Thanksgiving Day
Nov 28 – Black Friday
Nov 29 – Small Business Saturday

December
Dec 1 – World AIDS Day
Dec 1 – Cyber Monday
Dec 2 – Giving Tuesday
Dec 4 – National Cookie Day
Dec 6 – St. Nicholas’ Day
Dec 7 – Pearl Harbor Remembrance Day
Dec 10 – Human Rights Day
Dec 13 – Congress recesses until 2014
Dec 13 – Army/Navy Football Game (Baltimore)
Dec 17 – Hanukkah
Dec 21 – First Day of Winter
Dec 24 – Christmas Eve
Dec 25 – Christmas Day
Dec 31 – US and UK to withdraw from Afghanistan
Dec 31 – New Year’s Eve

Advertisements

About Mary Fletcher Jones

Mary Fletcher Jones is a public relations and marketing consultant, and owns Fletcher Prince (www.FletcherPrince.com). Follow Mary on Twitter @FletcherPrince.

Posted on December 30, 2013, in Social Media Tips and tagged , , . Bookmark the permalink. Leave a comment.

Comments?

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: